Devine & Pearson, a strategic communications company, took home a merit award at the Publicity Club of New England’s annual Bell Ringer ceremony, held June 9th at the Royal Sonesta Hotel in Cambridge. Their public relations work for the National Turkey Federation’s "Perfect Protein" campaign was awarded in the "Television News Placement- National" category.
Devine & Pearson submitted a clip of NTF’s senior director of marketing and communications, Sherrie Rosenblatt, speaking on CNBC’s "Power Lunch" segment. The piece highlighted the nutritional aspects of turkey in a time when many consumers were focusing on low carb diets.
"It's an important award because in our industry, peers reconfirm that our public relations work is strategic and generates results," said Thomas Devine, partner at Devine & Pearson. "We won in the difficult category of national television. Devine & Pearson’s work for the National Turkey Federation has been consistently effective. This is the fourth Bell Ringer award we have won for NTF."
The Publicity Club of New England is the region's oldest professional organization for public relations, communications, special events, and marketing professionals. Since 1969, the Publicity Club of New England's Bell Ringer Awards have been a symbol of outstanding achievement for New England public relations and communications professionals, recognizing their work in every field and industry, and across all media.
