The first Amazon Fresh store outside of London opens in the county today – allowing shoppers to scan in, shop and then simply walk out.
Located in Bligh’s Meadow Shopping Center in Sevenoaks, the store will sell its own branded food and grocery items.
This comes weeks after its 4-star boutique in Bluewater closed – just months after its grand opening. He said at the time that he needed to focus instead on other traditional retail businesses such as his Fresh outlets.
The store opened this morning on the site of the former Baby Gap store.
Customers will need the Amazon app on their smartphone to enter the store, but can then put their phone away as the store uses what the online giant calls “Just Walk Out” technology to automatically detect when products are removed or returned to the shelves. .
Once the store is complete, customers can leave the store without having to wait in line to check out and the charges are automatically charged to their Amazon account.
Matt Birch, Director of Amazon Fresh Stores, said, “We’ve heard from customers that they appreciate the seamless shopping experience that Just Walk Out technology enables, as well as the wide selection of food items. Customers will also find our dedicated store team ready to assist them with their purchases. »
It will also be a collection point for items purchased – or due to be returned – through Amazon’s online store.
The store will be open from 7 a.m. to 11 p.m. weekly.
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