Brightpearl launches ‘Growth Hacking’ podcast for online retailers
Hosted by industry expert Caroline Baldwin, the podcast is a weekly 15-minute show in which Baldwin interviews retail luminaries from high-growth companies.
Each guest on the show has been recognized as one of the fastest growing online businesses in the world, having made the cut for shiny pearl‘s’Lightning 50‘, a definitive list of the fastest growing e-commerce businesses across the country.
Combined Lightning 50 revenue over the past year has seen brands earn over £340m, with an average online retailer growth rate of 518%.
This year alone, online retailers have seen their sales increase by more than 700% year over year, according to an internal study by shiny pearlof 3,000 solid customers.
shiny pearl hopes to single out the “Lightning 50 E-Commerce Growth Hacking” by allowing Baldwin to focus on the specific strategic, environmental and technological factors driving the growth of high-performing online merchants over the past year.
“The Lightning 50 list has discovered some truly remarkable brands that are accelerating at exceptional rates,” says Caroline Baldwin. “This podcast gives us the opportunity to dig deeper into the reasons for these triple-digit growth rates and find out how they are performing in today’s incredibly competitive retail environment.”
Au Vodka finished at the top of the list, with net growth of more than 10,000%. Au Vodka is a luxury vodka brand and is owned by Welsh duo Charlie Morgan and Jackson Quinn, and part-owned by DJ, producer and TV presenter, Charlie Sloth.
Upcoming episodes will feature fashion mogul Jade Holland Cooper, founder and owner of Holland Cooper, a luxury tweed brand. Lauren Juster, director of sales and marketing at Biscuiteers, will join another episode to discuss the “growth hacks” that have led to the candle cookie company’s amazing growth over the past year.
Sara Arthrell, Marketing Director of shiny pearlsaid, “Feedback from our own customers tells us that online businesses want to learn from other successful e-commerce brands, to gain the guidance and experience that could help their own growth. But the one thing that busy entrepreneurial e-commerce businesses don’t have is time.
“That’s why we wanted to provide a succinct interview format where listeners can absorb the tech secrets that power the world’s fastest growing online brands in the time it would take to drink a coffee. We hope the tips, advice, and “hints” from our podcast will help online businesses drive their growth this year and beyond.
shiny pearl, which provides retail operations solutions for some of the world’s biggest retail brands, is also relaunching its search to celebrate the e-tailers who have grown the most over the past 12 months. Registrations are now open for the 2022 version of the ‘Lightning 50‘, a definitive list of the fastest growing e-commerce businesses in the UK and USA. Online businesses that have grown tremendously over the past year are invited to register for a chance to be included and recognized in the final list. Companies can enter here: Lightning 50 – shiny pearl and registrations close on August 12, 2022.
Companies must submit two full years of revenue data for 2020 and 2021 to be eligible for the Lightning 50 which is expected to be revealed later this year.
shiny pearl works with thousands of retailers introducing a retail operating system that automates and places orders, inventory, finance, demand forecasting and CRM in one place, so merchants can develop without fear